The World Series of Barbecue is the annual charity poker event hosted by Howard & Suzie Lederer supporting the Boys & Girls Clubs of Las Vegas. This annual event raises much-needed funds to support the local clubs and has become the must-attend event of the World Series of Poker week. You can read the case study here.
Vestor Logic was tasked with all aspects of the digital strategy for the WSOB in 2010. We built a self-hosted WordPress powered site which hosts media from the previous year’s events as well as the booking system for the event. We also constructed the Facebook Page and engineered several of the social media campaigns to bring awareness to this event.
Vestor Logic continues to drive the digital strategy for the WSOB event including the social media strategy, web design and maintenance, and email marketing efforts.