Founder of Vestor Logic and Trail Sherpa
Phone: (702) 321-0790
Visit my personal blog for more information about me, my work, and my passions.
How it all begin
I spent the first decade of my professional life in the real estate and banking industries. What would become evident during the final years in the real estate industry was that I loved technology and real estate was simply the widget we were selling.
- I managed US operations for an online mortgage banker that catered to Mandarin, Cantonese, and Taiwanese speaking clients
- I was part of a small team that created one of the largest private mortgage banks in the country lending more than $4 billion annually
- I created the first social network on the web for the real estate investment industry in 2004 and sold it following the market crash in 2008 (Great timing right!)
There is no doubt that I have been through the proverbial ups and downs. But hidden in the debacle of the real estate industry in 2008 was an opportunity.
After selling the social network I had fostered over the previous 4 years I needed to find inspiration for my next project. I began hiking nearly everyday in Red Rock, a well-kept secret of the outdoors just 30 mins west of The Strip here in Las Vegas.
It was during those hikes that I decided to start Vestor Logic. I saw it as a way for my team to apply the same logic we used to sell to real estate investors to other industries. Over time, we found proof of concept and have been helping our clients build online communities every since.
The view from my desk today
The last 5 years have put me on a path that I would never have found any other way. For most of my entire professional life I have tried to create that work/life balance that everyone seems to be chasing as well. But the real estate collapse and the process that those events forced me into have delivered clarity of purpose, a opportunity to work with outdoor brands, and a crystal clear vision for the future of my family.
Vestor Logic has become an interesting combination of digital agency and brand incubator. Each year, we design and develop dozens of client websites, advise numerous brands on digital strategy, and still have the time to incubate a handful of independent projects under the Vestor Logic umbrella.
We are currently managing the growth of Trail Sherpa and ParksFolio, both outdoor inspired communities. In 2014, will launch a project called Modern Steader that will guide would-be modern homesteaders with how-to resources, interviews with successful homesteaders, and first-hand accounts from our team as we explore how modern homesteading fits into our lives. I plan to launch the site in late Spring 2014.
I like how things are coming together here at Vestor Logic and I’m looking forward to working with other inspired business owners. Follow me on Twitter and Google+ if you’d like to stay current on our projects.